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Our Story: Blending Tradition, Innovation, and AI to Redefine Business Success

We are a two-generation, family-owned business built on a simple belief: success is not about grinding longer hours, it’s about building smarter systems that create freedom. Just because you  can work nonstop doesn’t mean you should.

The Live Smart Growth Story

At Live Smart Growth, we live by that principle. We live smart, and we grow smart. 

Our story began with Steve and Paula’s father, who started an organ repair side business while working as a mechanical engineer. Watching him navigate the choice between career stability and entrepreneurship gave them an early understanding of what true independence could look like. In their thirties, Steve and Paula—a brother-sister team—made a pivotal decision: stop trading time for money and instead build scalable businesses that offered freedom, fulfillment, and financial security. Through automation, strategy, and smart growth practices, they shifted from burnout to balance.

That legacy now continues with the next generation. Paula’s son, Drew, saw the results firsthand, embraced the vision, and infused his passion for AI, automation, and streamlined systems. His innovations are modernizing how entrepreneurs grow—with less effort and greater impact.

Together, our family now operates eight businesses. But success doesn’t mean being chained to a desk. You’re just as likely to find us on a cruise ship, hiking the Mediterranean, relaxing in the Caribbean, or pursuing personal passions—Steve training as a master-level swimmer, Paula competing as an ultra-runner, and Drew spiking volleyballs in the sand. We’ve designed lives rooted in freedom and purpose, and now we help others do the same.

At Live Smart Growth, our mission is clear: we guide purpose-driven entrepreneurs in building scalable, automated businesses that support the life they truly want. Work less. Earn more. Live fully. You don’t have to wait for retirement to enjoy your freedom—you can build it now.

Let’s grow smarter, together.

Meet Our Founders

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Paula Fortini, MSEd, CBC

Founder & CMO

Paula is a results-driven business consultant specializing in strategic goal setting, best practices, and smart marketing solutions. She helps businesses streamline operations, clarify direction, and scale with confidence.

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Steve Heaney

Founder & CEO

Steve specializes in graphic design, print media, and branding solutions. He combines brand precision with creative marketing expertise to help businesses grow through targeted, results-driven strategies. 

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Drew Fortini

Founder & CTO

Drew is our expert in business automation, AI integration, and machine learning for businesses. He applies cutting-edge technology to streamline operations, improve efficiency, and drive innovation for sustainable growth.

Our Approach

At Live Smart Growth, we don’t just preach freedom we live it.

We built and scaled our own businesses, automated the grind away, and reclaimed our time. Now, we teach others to do the same.

Our mentality is about fiercely protecting your freedom, rejecting the 24/7 hustle, and building a business that works for you.

How we do it:

  • Proven strategies we’ve used ourselves

  • Automation that replaces repetitive tasks

  • Freedom-first growth plans

  • Mentorship until it becomes second nature

We’ve lived the burnout and we’ve lived the freedom — and we know exactly how to get you from one to the other.

Our Statistics

4-6 Hours 

Average DAILY Hours worked by our clients. 

11

Businesses we own

100+

International Clients We've Helped Find FREEDOM

47

Years of Combined Experience

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